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The Latest News from WFG National Title Company
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profilereal estateSelectTechnology
January 14, 2015

Katie Lance: ‘Social media is like being at a dinner party’

Age: 39 Years in real estate: 10 Job title: Owner and CEO, Katie Lance Consulting Location: San Francisco Bay Area Hours per week spent on social media: Too many to count Social media accounts: Facebook, Twitter, LinkedIn, Google Plus, YouTube, Instagram and Pinterest Target demographic: Brokerages, tech companies in the real…
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real estateSelectTechnology
January 14, 2015

4 crucial data sets for making business decisions

The prevalence and availability of information has exploded in recent years. This influx of data has allowed corporations to cut costs, streamline processes and find new revenue streams. But in 2015, big corporations will no longer corner the market on information. That’s good news for real estate agents, who now…
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peyman aleaghaReal Estate AgentsSelectSEOTechnology
January 14, 2015

New SEO secret: We don’t speak in keywords

This is the third installment in our series of real estate search engine optimization (SEO) articles, and I promised last time to tell you about localized and mobile search. There’s one powerful trick you can use to help you better compete with the big websites. Want to beat out the search results from…
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BrokeragelinkedinLong and Fostermove incnational association of realtorsopendoorpaypalre/maxrealogyryan o'haraSelectspencer rascoffWeichert RealtorsWesley FosteryelpyoutubeZillow
January 14, 2015

200 real estate industry leaders announced

Real estate guru and consultant Stefan Swanepoel announced his Power 200 List today, a roundup that includes franchise, technology, brokerage, media and other industry executives who influence and shape the real estate business. Top executives with Realogy and major franchisors including Berkshire Hathaway HomeServices, Keller Williams Realty, Re/Max and Coldwell…
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realogySelectTechnologyziprealtyziprealty.com
January 14, 2015

Realogy’s grand vision for integrating ZipRealty’s technology

When real estate brokerage and franchise giant Realogy announced last summer that it was acquiring ZipRealty for $166 million, company officials made it clear that they were just as interested in ZipRealty’s tech platform as in its brokerage operations in 23 markets. Realogy is already well underway in customizing ZipRealty’s…
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michele caprioMLS & AssociationsSelect
January 14, 2015

11,500 Las Vegas Realtors have new association leader

After a nationwide search, the 11,500-plus members of the Greater Las Vegas Association of Realtors have a new CEO: Realtor veteran Michele L. Caprio. Michele L. Caprio Caprio comes to GLVAR from Rhode Island, where she was CEO of the Greater Providence Board of Realtors, the Rhode Island Commercial and…
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searchSelectTechnologyWebsiteBoxwebsites
January 14, 2015

New app sends a text message whenever a lead comes in

Real estate website provider WebsiteBox has launched a new app that alerts agents via text message as soon as a new lead comes in from their site. As it is not a native mobile app, the application, which goes for a one-time fee of $99, works for all cellphone types.…
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cfpbmortgagemortgage shoppingSelect
January 13, 2015

Uncle Sam wants YOU to shop for a mortgage

Finding the right home can be fun and exciting. Find the right mortgage? Not so much. Nearly half of borrowers don’t shop around for the best rate before applying for a mortgage, and even if they do, three out of four end up applying to only to more than one…
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movotorealtor.comRedfinSelectTechnologytruliaZillow
January 13, 2015

Tech-focused brokerages gain national prominence

Three tech-oriented brokerages — Redfin, Movoto and Estately — all grew their traffic notably in 2014, and are beginning to create a national presence for themselves. All three have sleek websites and powerful mobile apps, with Movoto and Estately employing referral-based business models in which they hand buyers and sellers off to other…
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