WFG News
March 3, 2015

Trulia launches collaborative search feature

A new collaborative home search feature from Trulia allows homebuyers and renters to create Pinterest-like “boards” of homes they find on the portal that they can keep track of and share with friends, family and their agent. When consumers who are logged into their Trulia account save homes (by selecting the heart icon that lives next to…
Read More
WFG News
March 3, 2015

How to think like a startup: Watch the video

Alexis Ohanian is not only the co-founder and executive chairman of reddit, he’s an investor in more than 60 companies and Y Combinator’s “Ambassador to the East.” Here, Ohanian shares insights gleaned from his experiences as an entrepreneur and investor, providing takeaways that companies of all sizes can use to…
Read More
WFG News
March 3, 2015

Auction.com gearing up to work with real estate brokers and their clients

In a bid to broaden its platform and accelerate its expansion, online real estate marketplace Auction.com has acquired Channel LLC, a real estate technology provider “with a proven ability to engage residential brokers and consumers,” the company said. Channel, which will retain its current office space in Newport Beach, California,…
Read More
WFG News
March 3, 2015

Create content, not clickbait, with Canva

Editor’s note: This week, Inman is launching a brand-new daily series of articles focused specifically on evaluating the technology you use in your real estate business. Have suggestions for products that you’d like to see reviewed by our expert? Email him at craig@inman.com. The pitch When it comes to your social media marketing,…
Read More
WFG News
March 3, 2015

Why social media is destined to play a bigger role in real estate search

A computer model crunching a person’s Facebook “likes” can do a better job judging their personality traits than their own friends and family, according to a recent study conducted by researchers at the University of Cambridge and Stanford University. That “was nice for us to hear because it validates what we’ve been thinking…
Read More
WFG News
March 2, 2015

Help us crack the code of online leads

Online leads can be a polarizing topic in the real estate community. Where some agents and brokers see great value, others see garbage. Whether you’ve never bought an Internet lead in your life or you capture scores every day, we want to know what you think about online leads, where you’re…
Read More
WFG News
March 2, 2015

Safety app turns smartphone into security camera

The latest app aimed at protecting real estate agents in the field, “Agent.Watch,” turns your smartphone into a security camera. When a real estate agent activates the app from an iPhone or Android device, their smartphone begins capturing videos and photos. That media is uploaded in real time to the cloud where…
Read More
WFG News
March 2, 2015

Innovative broker touts new ‘mobile-first’ website

Marking the broker’s latest effort to use technology to better serve and attract clients, San Francisco-based Pacific Union has unveiled a “mobile-first” website and set of mobile applications that it says will provide richer content, including updated information about “micro-markets” throughout the San Francisco Bay Area. Pacific Union contends that the new website’s focus…
Read More
WFG News
March 2, 2015

TopProducer CRM connects prospect data with business best practices

The pitch Most people would agree that the person who knows it all isn’t that much fun to be around. And that’s who I think of when initially describing TopProducer CRM (customer relationship manager). Whatever question you have about its capabilities, there’s a feature with an answer. When it comes to software, an…
Read More
WFG News
March 2, 2015

Rae Catanese: ’80 percent of my leads come from my real estate blog’

Inman is interviewing real estate professionals in every area of the field to talk about technology use. Here’s Rae Catanese, a Realtor at RE/MAX Bay to Bay and Author of The Tampa Real Estate Insider Blog and an Inman contributor. What kind of phone do you use and why? I have an iPhone…
Read More