WFG News
March 2, 2015

Innovative broker touts new ‘mobile-first’ website

Marking the broker’s latest effort to use technology to better serve and attract clients, San Francisco-based Pacific Union has unveiled a “mobile-first” website and set of mobile applications that it says will provide richer content, including updated information about “micro-markets” throughout the San Francisco Bay Area. Pacific Union contends that the new website’s focus…
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WFG News
March 2, 2015

Melissa Kwan: ‘Movements never happen with just one person or company’

The Spacio CEO talks about why transparency is paramount and reveals which cross-continental move helped her business. The post Melissa Kwan: ‘Movements never happen with just one person or company’ appeared first on WFG National Title Insurance Company.
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WFG News
March 2, 2015

Artificially low interest rates hurt job growth, housing sales

Companies get a better return on investment buying back shares than hiring employees or investing in capital equipment. Buying back a company’s own shares is so attractive, it even makes sense to fire employees and reinvest the savings to do so. But what are the larger economic consequences of this behavior…
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WFG News
March 2, 2015

TopProducer CRM connects prospect data with business best practices

The pitch Most people would agree that the person who knows it all isn’t that much fun to be around. And that’s who I think of when initially describing TopProducer CRM (customer relationship manager). Whatever question you have about its capabilities, there’s a feature with an answer. When it comes to software, an…
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WFG News
March 2, 2015

Rae Catanese: ’80 percent of my leads come from my real estate blog’

Inman is interviewing real estate professionals in every area of the field to talk about technology use. Here’s Rae Catanese, a Realtor at RE/MAX Bay to Bay and Author of The Tampa Real Estate Insider Blog and an Inman contributor. What kind of phone do you use and why? I have an iPhone…
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WFG News
March 2, 2015

4 hot strategies to boost your online real estate presence

What does it take to soar to the top of the search engines or the newsfeed on Facebook? The speakers at Agent Reboot recommend that you avoid “vanilla marketing,” identify “trending personas,” incorporate niched-based tagging and employ targeted boosting. Would you like to improve your online and social media presence?…
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WFG News
March 2, 2015

What’s really driving KW’s success? Watch the video

Did you know that Keller Williams’ new CEO, Chris Heller, got his real estate license at age 21, and sold more than 100 homes a year for 18 consecutive years? At Real Estate Connect New York City, Heller sat down with Brad Inman and talked about how the KW business…
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WFG News
March 1, 2015

8 ‘extras’ that help sell a house

There are plenty of posts that share advice agents should give to sellers as they prepare a home for sale. By now, most agents understand the wisdom of obtaining high-resolution photos, featuring homes online, designing professional property fliers, a possible open house here or there, and everything else that goes into good marketing.…
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WFG News
March 1, 2015

5 tips for working within Facebook’s promotional limits

Facebook has done it again! The social media powerhouse recently announced that starting in January 2015 it has placed limits on posts that are “too promotional.” That’s the bad news. The good news is that if you’re like most other real estate professionals who already use Facebook for business, you can…
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WFG News
February 28, 2015

Real estate disruption won’t be what you think

Real estate disruption is inevitable, and the industry eventually will experience a massive overhaul. However, disruption may come in a form far different from what most people expect. Looking at the current state of the real estate business, there are a handful of major players at the corporate level that…
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