Uncategorized
August 27, 2014

FICO is Changing its Scoring Methods. What That Means For You.

Your credit score can have a huge impact on your life. For most people, the most critical role it plays is in the securing of financing for the purchase of a home. A good score means good rates, which can save you thousands of dollars over the course of your…
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Skill DevelopmentTechnology
August 27, 2014


Your Bio is the Center of Your Digital Universe

“All roads point to Rome,” they say… Well in the world of real estate marketing, all roads should point to you. The whole purpose of blogging, social media, business cards, networking…of marketing, in general, is to get the word out to potential customers that YOU, and only you, offer the…
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Skill DevelopmentTechnology
August 27, 2014

3 Ways to Establish Yourself as a Resource for Future Clients

This post should be prefaced with yesterday’s post: 5 Great Ways to Use Your Blog to Engage Your Community Your blog is your primary venue to demonstrate your knowledge of all things real estate-related. You can talk about everything from market trends and the buying and selling process, to upcoming…
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cfpbPat StoneReal Estate ConnectTechnologyWFG InsiderWFG National TitleWilliston Financial Group
August 26, 2014

Streamlining the closing process for buyers and sellers

Insights from Inman News‘ Real Estate Connect SF 2014: Hear what title insurers and settlement services providers are doing to streamline the closing process for homebuyers and sellers from Patrick Stone, President and CEO, Williston Financial Group and Matt Morris, CEO of Stewart Information Services Corp. The post Streamlining the…
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Skill DevelopmentTechnology
August 26, 2014

5 Great Ways to Use Your Blog to Engage Your Community

Blogs are powerful tools for building, engaging and maintaining an audience and demonstrating your market expertise. A blog is much more than a place to share your latest listings. In fact, if that’s all you’re doing with your blog, you’re probably not making much of an impact or gaining much…
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TechnologyUseful Apps
August 26, 2014

Instagram Hyperlapse: Create smooth time-lapse videos with ease

Over the last year or so, I’ve seen some really cool things done with time-lapse video in the real estate marketing space.  Having been part of building a full scale “media team” for a local Portland area brokerage I know that this process isn’t easy, and the equipment isn’t cheap. Today,…
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Uncategorized
August 26, 2014

10 Ways to Maintain Your Client Relationship After Closing

It’s no secret that many agents drop the ball when it comes to maintaining relationships with their clients, once a deal has closed. That’s counterintuitive though, given that there really is no better referral source than a happy former client, or better yet, a former client who is ready to…
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Uncategorized
August 25, 2014

Mortgage Pre-qualification is Coming to a Website Near You

These days, just about every agent has their own website. For the most part, they are all more or less the same, and it’s getting harder and harder to make them stand out from the crowd. They’ve all got blogs and neighborhood guides and mortgage calculators. Visitors can expect to…
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Uncategorized
August 18, 2014

Seven Reasons You Need to Start Using Video Yesterday

Video content is quickly becoming the next big thing in real estate marketing. These days, almost every agent has their own website, with an IDX platform and social media and blogs and all of that. Monster companies like Zillow are making it harder for anyone to rank well in search…
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Compliance
August 15, 2014

Help Spread the Word About Foreclosure Relief Scams

The CFPB is going after companies and individuals who are seeking to take advantage of distressed homeowners. Specifically, they’re targeting those who coerce or trick owners into paying up-front fees in exchange for promises of future debt relief in the form of loan modifications. These predatory practices are nothing new.…
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