WFG News
February 18, 2015

Nicholas Quirico: ‘The biggest problem facing the industry is listing inaccuracy’

Inman is interviewing real estate professionals in every area of the field to talk about technology use. Here’s Nicholas Quirico of Accurate Agent and MyHouseHas. I run a business called Accurate Agent that addresses problems early on in the real estate process. I work to bring Realtors the tools they need…
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WFG News
February 18, 2015

Your cheat sheet to the Zillow-Trulia deal

We awaken today to a world where Trulia is owned by the newly named Zillow Group. Brokers and agents need to make quick sense of what the closing Zillow’s acquisition of Trulia means for the immediate and ongoing future. To help you toward that end, here is a cheat sheet…
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WFG News
February 17, 2015

Zillow-Trulia merger closes

The long-anticipated merger between the two largest U.S. real estate search portals has finally closed after a six-month review by the Federal Trade Commission. Announced last July, the merger of Zillow and Trulia begins the next chapter of a fierce competitive battle with News Corp. and its Move and realtor.com…
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WFG News
February 17, 2015

Zillow’s campaign for direct MLS feeds is about to get a boost

Zillow will soon be able to make use of what it hopes is a potent weapon in its arsenal to obtain direct feeds from multiple listing services: its chief industry development officer, Errol Samuelson. Samuelson has been on leave since July 1, when a Washington state Superior Court judge granted…
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WFG News
February 17, 2015

Trulia lays off hundreds of workers

With Zillow and Truila’s merger expected to close today, Trulia has laid off hundreds of employees today, Inman has heard from several sources. While Zillow is expected to keep the Trulia brand and website alive, the merger paves the way for it to make cost reductions in areas where there…
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WFG News
February 17, 2015

Why independent brokers should set up agent training programs

Here’s a thought: “In five years, 50 percent of the transactions will be completed by an agent who is not currently licensed.” That’s a quote from the incoming president of the Pennsylvania Association of Realtors, Ron Croushore. It makes you stop and think about where these new agents are going…
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WFG News
February 17, 2015

How agents can survive the transition from ‘rainmaker’ brokerage to independence

I hate the term “rainmaker,” though technically I fit the description as it’s used within the real estate industry. Contrary to what is typically associated with a rainmaker, I don’t make dollar bills (or leads, for that matter) fall from the sky onto my team members as if it is…
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WFG News
February 17, 2015

‘7 Ps’ of real estate listing marketing

Some agents subscribe to the “3 Ps” of marketing, which allegedly are: Put a sign in the yard. Put it in the multiple listing service (MLS). Pray. There is nothing wrong with praying or burying the St. Joseph statue in your front yard, but to be highly successful, you need…
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WFG News
February 17, 2015

Big real estate company providing remodeling history of listings

Windermere Real Estate is teaming up with home remodeling network Porch to make the remodeling and project history of more than 30,000 listings available on windermere.com and across Windermere agent websites. Much like Porch’s partnership with realtor.com, the deal seems designed to generate leads for real estate agents while providing exposure for Porch, in addition to adding value to a real…
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WFG News
February 17, 2015

Special report: Where brokerages fail their agents

Real estate brokerages can’t be all things to all agents, and many of the things that agents value the most cost considerable time and expense to provide. So brokerages come in many shapes, sizes and flavors — tailored to meeting the varied wants and needs of individual agents. Not all…
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