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The Latest News from WFG National Title Company
ryantate
150
WFG News
February 27, 2015

Sam DeBord: ‘If you try to leverage influence too much, you’ll diminish it’

Age: 38 Years in real estate: 10 Job title: Managing broker Location: Seattle Hours per week spent on social media: 10 Social media accounts: Facebook, Twitter, LinkedIn Target demographic: Homebuyers, industry supporters Average number of posts per day: Two posts; many more comments Which social channels do you work more? Just…
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ryantate
136
WFG News
February 27, 2015

Motivate move-up buyers with home trade-ins

How can Realtors get sellers — and buyers — motivated? In Ohio, new home builder Trinity Homes is turning to a page from the automotive industry to move inventory: home trade-ins. Columbus-based Trinity Homes, the largest new home builder in central Ohio, has partnered with HER Realtors, the largest volume…
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ryantate
153
WFG News
February 27, 2015

Is Realogy’s portal an innovation or smoke bomb?

Now that Realogy’s portal, homesforsale.com, is live, one big question is up in the air: is this new arrival on the market an innovation bomb … or is it more of a smoke bomb, a temporary distraction that simply won’t last? Realogy’s portal has got a clean, almost minimalist design,…
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ryantate
203
WFG News
February 27, 2015

‘What the hell does Zillow mean?’ Watch the video

“What the hell does Zillow mean?” News Corp. Chairman Rupert Murdoch famously said when asked at Real Estate Connect New York City whether “realtor.com” remains relevant. “We know what Realtor means.” Pop some popcorn and clear your schedule for the next half hour — News Corp. owns realtor.com operator Move…
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ryantate
116
WFG News
February 27, 2015

Century 21 Canada launches program to coach its agents up

About 8,200 agents affiliated with Century 21 Real Estate in Canada have the opportunity to get coached up with a new five-week, cloud-based training program. The weekly course, which costs $99 and will run as a webinar for an hour each Wednesday starting on March 18, will be taught by six real…
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ryantate
132
WFG News
February 26, 2015

Realtors welcome FCC’s ‘net neutrality’ stance

The National Association of Realtors is welcoming FCC rules protecting “net neutrality,” saying that allowing “paid prioritization” of Internet traffic would have “created a two-tiered Internet and put Realtors and other small business owners at a competitive disadvantage.” Realtors are increasingly reliant on the Internet to serve their clients using…
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ryantate
133
WFG News
February 26, 2015

Zillow ‘integrated’ into tonight’s episode of ‘Portlandia’

It may be the most popular real estate search portal in the land, but fans of the IFC comedy “Portlandia” will see characters played by indie rocker Carrie Brownstein and comedian Fred Armisen using Zillow to search for a home in tonight’s episode for another reason: because the company paid…
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ryantate
134
WFG News
February 26, 2015

Establish real estate authority through guest blogging

Guest blogging simply means publishing an article or blog post on someone else’s blog, website, magazine or newspaper — in fact, this is a guest blog post for Inman. (Interested in learning more about Inman’s contributors program? Email contributors@inman.com.) If done correctly, guest blogging is an excellent way for real estate…
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ryantate
118
WFG News
February 26, 2015

How real estate agents will use ‘collaborative maps’ to help clients

Citymaps, a “social mapping platform,” has unveiled a feature that lets groups of people create “collaborative maps,” and announced $6 million in additional funding. The mobile app, which fancies itself as “Evernote meets maps,” lets users create collections of places, or personal maps, with searchable themes. People can use the free app, which is available for Android…
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ryantate
152
WFG News
February 26, 2015

The tech tool real estate agents aren’t using (but should be)

Inman’s recent special report, “How to deliver technology agents need,” highlights one of the most common challenges faced by the real estate industry: agents are not taking advantage of the technology that brokers offer to them. It is somewhat understandable. As consumers of technology, if we don’t see a quick and…
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