peyman aleaghaReal Estate AgentsSelectSEOTechnology
January 14, 2015

New SEO secret: We don’t speak in keywords

This is the third installment in our series of real estate search engine optimization (SEO) articles, and I promised last time to tell you about localized and mobile search. There’s one powerful trick you can use to help you better compete with the big websites. Want to beat out the search results from…
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realogySelectTechnologyziprealtyziprealty.com
January 14, 2015

Realogy’s grand vision for integrating ZipRealty’s technology

When real estate brokerage and franchise giant Realogy announced last summer that it was acquiring ZipRealty for $166 million, company officials made it clear that they were just as interested in ZipRealty’s tech platform as in its brokerage operations in 23 markets. Realogy is already well underway in customizing ZipRealty’s…
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searchSelectTechnologyWebsiteBoxwebsites
January 14, 2015

New app sends a text message whenever a lead comes in

Real estate website provider WebsiteBox has launched a new app that alerts agents via text message as soon as a new lead comes in from their site. As it is not a native mobile app, the application, which goes for a one-time fee of $99, works for all cellphone types.…
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movotorealtor.comRedfinSelectTechnologytruliaZillow
January 13, 2015

Tech-focused brokerages gain national prominence

Three tech-oriented brokerages — Redfin, Movoto and Estately — all grew their traffic notably in 2014, and are beginning to create a national presence for themselves. All three have sleek websites and powerful mobile apps, with Movoto and Estately employing referral-based business models in which they hand buyers and sellers off to other…
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iosiphonejamie moyleMobilerealtytracSelectTechnology
January 13, 2015

Homefacts releases Android app

Screen shot of Homefacts Android app in action. Users of Android mobile devices can now use a new app from Homefacts to research information about properties and neighborhoods ranging from details about local schools and building permit activity to the locations of registered sex offenders and environmental hazards like former…
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liming zhaoreal estate hackersSelectTechnologyurban compass
January 13, 2015

Liming Zhao: ‘a citizen of technology who wandered into land of real estate’

Liming Zhao Head of engineering, Urban Compass What he does: I explore the state of the art in technology used by our agents and consumers, enhance the process flow and data quality of property information for search and market analysis, and build tools to facilitate communications between agents and consumers.…
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open datapredictionsreal estateSelectTechnology
January 13, 2015

How open data will supercharge your business

There is a lot of buzz around data these days. Whether you’re using the term “open data,” “big data” or incorporating some other broad adjective, data are central to the discussion of every industry’s future. As every aspect of our world is digitized, lots of new information becomes accessible. In theory, this…
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SelectTechnology
January 13, 2015

Homes.com promotes new head of industry development from within

Real estate search portal Homes.com has promoted of Andy Woolley to vice president of industry development, responsible for developing MLS, broker, franchise, and other industry partnerships. As vice president overseeing sales and customer service, Woolley helped Homes.com — the fourth-most visited real estate search portal, behind Zillow, Trulia and realtor.com…
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dronesMoverealtor.comreblsRedfinrupert murdochSelectTechnologytruliaventure capitalZillow
January 12, 2015

Venture capitalists placing big bets on real estate tech

Big talk A raft of Wall Street types and venture capitalists are snooping around the “dynamic real estate opportunity,” as one banker described it. The last time I recall such a swirl of enthusiasm was during the dot-com days in the late 1990s. Yurchello108/Shutterstock Supersized valuations at Zillow and Trulia…
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BrokerageSelectTechnologyvideo
January 12, 2015

Let us know what works when it comes to broker tech

Tech companies hawk their wares to real estate professionals every day. There are lead generation tools, marketing centers, video software, websites, and electronic forms, just to name a few. How do brokers and agents choose? And when brokers do select some shiny new product, how do they get their agents…
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