January 13, 2015

Tech-focused brokerages gain national prominence

Three tech-oriented brokerages — Redfin, Movoto and Estately — all grew their traffic notably in 2014, and are beginning to create a national presence for themselves. All three have sleek websites and powerful mobile apps, with Movoto and Estately employing referral-based business models in which they hand buyers and sellers off to other…
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January 8, 2015

Where did Zillow’s demographic data go?

Neighborhood demographics have become a major component of the online home shopping experience, but the company that helped pioneer the practice has drastically curtailed the information it makes available to prospective homebuyers. Zillow’s “demographics” pages, which once showed statistics including “homes with kids,” “age distribution” and  “relationship status” down to the…
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