michael mcclurenetworkingRachael Hitereal estateSelect
January 9, 2015

Kingpins of Facebook real estate groups reveal their secrets

Participating in Facebook groups can not only shake up your Facebook routine — it can also be a powerful tool to improve your business. But online groups can be tricky to navigate. Proper etiquette and common sense will keep you out of the moderator’s crosshairs and generate positive connections. I reached…
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profilereal estate agent successreal estate coachSelect
January 9, 2015

Bernice Ross: ‘The secret is serving others and being grateful for what you have’

Bernice Ross is the CEO of RealEstateCoach.com. Social media: Twitter, LinkedIn  What’s your favorite activity outside of work and why? Two things: I love traveling to other countries, especially if it involves some sort of cruise. When it’s six dollars a minute to make a phone call from the ship, you…
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Agent adviceMarketingreal estateSelect
January 9, 2015

5 sure-fire tactics for stronger content marketing

Content marketing is nothing new, but content marketing that works well is something everyone still struggles with. There are two parts to a great content marketing strategy: distribution (spreading around the content) and return on investment, or ROI (producing results through the content after people read it). Today, we’re focusing on…
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BrokerageMLS & Associationsmrisrbirealestatebusiness intelligenceSelect
January 9, 2015

MLS serves up agent productivity tool to give brokers an edge

Brokers often cite agent recruiting as one of their biggest challenges. In order to tackle that challenge, a new service has sprung that will help brokers leverage one of the biggest assets they have at their disposal: multiple listing service data. The service, MarketView 360, was created by RealEstate Business…
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Mobilepaperlessrealty commanderSelectTechnologytransaction management
January 9, 2015

Transaction management platform Realty Commander gets mobile app

Screen shot of Realty Commander Mobile app from iTunes. Elk Software is now offering a mobile version of its paperless transaction management software, Realty Commander, for the iPhone and iPad devices. Although Realty Commander Mobile is free to download, exclusive features that are available only to “premium” (paid) users include…
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demographic datamovotonational fair housing allianceneighborhoodscoutpolicymapreal estate dataSelectZillow
January 8, 2015

Where did Zillow’s demographic data go?

Neighborhood demographics have become a major component of the online home shopping experience, but the company that helped pioneer the practice has drastically curtailed the information it makes available to prospective homebuyers. Zillow’s “demographics” pages, which once showed statistics including “homes with kids,” “age distribution” and  “relationship status” down to the…
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listing mobile appslisting portalsMobilemobile applicationsreal estate social networkSelectTechnology
January 8, 2015

Google Capital takes a stake in Indian listing portal CommonFloor

CommonFloor, which claims to be India’s biggest listing portal with more than 500,000 listings in 200 cities, says an investment by Google Capital will help it beef up the platform to enable buyers and sellers to find a match more quickly. Google Capital’s stake in CommonFloor was not disclosed, but…
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mortgage reportsSelectTechnologythe mortgage report
January 8, 2015

Agents can impress buyers by playing ‘The Mortgage Rate Game’

Mortgage rates can be unpredictable, making it tricky for homebuyers and homeowners who are refinancing to decide whether to lock in a rate with their mortgage lender, or gamble that they’ll do better if they wait a week or two. Mortgage-news website The Mortgage Reports has rolled out a weekly…
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BrokerageSelectteresa boardman
January 8, 2015

50 ways to leave your brokerage

Let’s face it: Changing real estate companies is pretty common for real estate agents. Most of us are independent contractors, which is different than being an employee. Independence is one advantage of being an independent contractor. But leaving a brokerage because “business is bad” and going to another makes no…
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