WFG News
February 4, 2015

Unintended consequences of listing regulations

“Follow the drugs and you’ll find the drug dealers, but follow the money and you’ll be surprised where it takes you.“ – HBO’s police drama “The Wire” Regulations governing the access, distribution and display of residential real estate listings changed many industry dynamics over the past 20 years. Traditionally, brokers…
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WFG News
February 4, 2015

How listings will flow to Zillow, other portals

Industry players representing listing portals, MLSs and brokerages have finalized a model content licensing agreement that could help Zillow obtain more direct listing feeds before its contract with syndicator ListHub expires this spring. The model agreement seeks to standardize the ground rules under which real estate brokerages and MLSs provide…
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WFG News
February 3, 2015

Don’t just curate videos, brand them

Real estate consulting firm Real Trends has partnered with video curation platform Tagible to offer real estate pros a branded way to present video content to consumers and their communities. Tagible by Real Trends allows brokerages, associations and agents to collect videos from a variety of video platforms — including YouTube, Vimeo, WeVideo…
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WFG News
February 3, 2015

100,000 agents get single-sign-on access to showing service

Real estate agents are hungry for tech offerings that integrate. Real estate tech firm Clareity Security has answered this craving with an online marketplace that gives agents and brokers access to third-party apps and services via a single-sign-on dashboard. So far, 14 multiple listing services have deployed the Clareity Store…
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WFG News
February 3, 2015

Redfin enters New Mexico, closes in on US-wide coverage

Redfin has opened shop in Albuquerque, New Mexico, bringing the tech-focused brokerage one state closer to full U.S. coverage and into its fifth new market so far this year. The Seattle-based firm’s expansion, launched last year and boosted by a $70.9 million funding round it announced in December, puts the brokerage in 28…
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WFG News
February 3, 2015

10 things I learned at this year’s Real Estate Connect New York

This year’s Real Estate Connect in New York will probably be remembered as the “How I Got Here” conference. The theme was supposed to be “How I Built It,” but that changed when Brad Inman offered a lifetime Connect pass to the person with the best getting-to-the-conference story after most scheduled…
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WFG News
February 3, 2015

Shout out to the FTC, and the listings chess game

This is chess, not checkers Lots of very smart people are scrambling to figure out the changing dynamics of online real estate listings and advertising. The end of the ListHub deal with Zillow has muddled the situation as Z furiously cuts deals with individual MLSs as the clock runs out…
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WFG News
February 3, 2015

5 digital marketing practices every brokerage should adopt

Digital marketing success doesn’t revolve around marketing secrets; it revolves around marketing commitments. Where most real estate agents fail on social media and digital marketing is in putting together a plan and sticking to it. Brokerages are no different. With exceeding pressure on brokerages to recruit, market and produce top-notch…
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WFG News
February 3, 2015

Female Realtors in another state barraged with suspicious calls

A man is persistently calling female real estate agents across Virginia asking them to show properties in remote places, at night or in areas they don’t generally cover, the Virginia Association of Realtors warned real estate agents Monday. The warning comes shortly after the Realtor association covering the San Antonio area of…
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WFG News
February 3, 2015

Go figure: indie brokerages vs. franchises, emerging and declining luxury markets, and more

Luxury isn’t everywhere Be my Valentine Calling agent after agent Small and mighty … Or big and branded? Foreclosure normcore Learn About Tableau Have data you’d like to see featured here? Let us know at contributors@inman.com. The post Go figure: indie brokerages vs. franchises, emerging and declining luxury markets, and more appeared first…
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