WFG News
February 3, 2015

Agent hiring is broken, so here’s what top brokerages are doing about it

Hiring a new agent isn’t necessarily the easiest — or most enjoyable — thing to do. It can be costly, inefficient, require a lot of time … and, in the end, your decision could amount to nothing more than an educated guess. It’s OK to admit it: Hiring can suck! Well, it…
Read More
WFG News
February 3, 2015

Broker in court seeking identity of Yelp reviewer

ABC affiliate WFAA reports on a defamation lawsuit filed by a Texas agent and his brokerage against an anonymous Yelp reviewer.  If a reviewer slammed one of your agents on Yelp, would you defend yourself on the site or sue? A family-owned brokerage in North Texas that’s mostly racked up…
Read More
WFG News
February 2, 2015

Coldwell Banker expands in Mediterranean

Coldwell Banker Real Estate has opened shop in the Republic of Cyprus and the Turkish Republic of Northern Cyprus under a new master franchise agreement it signed with the owner of the brand’s Turkey master franchise region, Gokhan Tas. As CEO of Coldwell Banker Turkey, Tas has grown the brand to 395 agents…
Read More
WFG News
February 2, 2015

Declining oil prices: boon or bane for real estate?

Most Americans are thrilled by the 50 percent reduction in prices at the gas pump. The strong U.S. dollar also helps our purchasing power for products manufactured outside the U.S. The real question is to what extent these shifts will positively or negatively affect the real estate industry. No matter…
Read More
WFG News
February 2, 2015

Building the independent brokerage of the future

Within two years, the edgiest indie brokerages will not resemble anything you have seen before. The brokerage of the future (BOF) will still have a 1,000-square-foot office space (or something close to that size) in the coolest part of town, but it will look a lot more like the sharpest…
Read More
WFG News
January 31, 2015

Female Realtors barraged with salacious phone calls, texts

A man pretending to be a homebuyer from Florida is targeting female Realtors with lewd and suggestive phone calls and text messages, the San Antonio Board of Realtors warned members this week. The man — who has used a number of names including Jeff Robinson, Andrew Chandler, Bill Scott and…
Read More
WFG News
January 30, 2015

Radical innovation is coming to real estate. Will you survive it?

Webster’s Dictionary defines innovation as “the act of introducing something new.” That’s weak. Someone could introduce a new shape of marshmallow into the market, but it creates little change. So let’s redefine the word. There are two levels of innovation, the first being “incremental innovation — new, but not lethal.”…
Read More
WFG News
January 30, 2015

Technology fueling commission rebates to Toronto homebuyers

Canadian brokerages TheRedPin and CommissionMadeFair.com say technology that lets homebuyers do much of the legwork involved in finding the home of their dreams themselves lets them offer commission rebates to buyers. Homebuyers “can filter through all the facts until they’re ready to take the next steps, which is usually going…
Read More
WFG News
January 29, 2015

No locked doors at indie brokerages — and in some cases, no doors

NEW YORK — Inman’s independent broker survey revealed that a big factor behind the current boom in unaffiliated firms is the freedom broker-owners have to pursue their business and adapt to changing conditions as they see fit. An open office floor plan is one way that freedom and entrepreneurial spirit shines through at three firms…
Read More
WFG News
January 29, 2015

Realogy chief: Brand still king

NEW YORK — Brand awareness drives brokerage and franchise giant Realogy’s success, CEO and Chairman Richard Smith says. Realogy owns NRT LLC, the largest brokerage in the U.S., and some of the country’s largest franchise brands, including Century 21 Real Estate, Coldwell Banker Real Estate, ERA, and Better Homes and Gardens Real…
Read More