WFG News
March 2, 2015

Machine v. Realtor, making DoJ go away, and staying on the right side of the law

Loquacity on machine v. Realtor As I perused Trulia’s 2014 annual report (just posted on the SEC’s website this morning), I was struck by the staggering amount of data the online real estate giant generates and keeps track of. Trulia says it manages “over one terabyte of data on a…
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WFG News
March 2, 2015

Safety app turns smartphone into security camera

The latest app aimed at protecting real estate agents in the field, “Agent.Watch,” turns your smartphone into a security camera. When a real estate agent activates the app from an iPhone or Android device, their smartphone begins capturing videos and photos. That media is uploaded in real time to the cloud where…
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WFG News
March 2, 2015

Zillow Group’s game of ‘chicken’

For months now, the rumor mill has been flying with talk of Zillow and Trulia (now Zillow Group) ending the featured listings placement for brokers and franchisors by the end of 2015. Large brokers and franchisors who pay $5 to $10 to feature a listing, with all competing agents stripped…
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WFG News
March 2, 2015

Mysterious ‘Upstream’ initiative won’t be consumer-facing

SCOTTSDALE, Ariz. — Details of the mysterious Project Upstream remain sparse, but whatever it is, it will not be public-facing to consumers. That’s according to Craig Cheatham, president and CEO of The Realty Alliance, which is spearheading the project. Cheatham spoke on a panel at Clareity’s MLS Workshop this week.…
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WFG News
March 2, 2015

Innovative broker touts new ‘mobile-first’ website

Marking the broker’s latest effort to use technology to better serve and attract clients, San Francisco-based Pacific Union has unveiled a “mobile-first” website and set of mobile applications that it says will provide richer content, including updated information about “micro-markets” throughout the San Francisco Bay Area. Pacific Union contends that the new website’s focus…
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WFG News
March 2, 2015

Melissa Kwan: ‘Movements never happen with just one person or company’

The Spacio CEO talks about why transparency is paramount and reveals which cross-continental move helped her business. The post Melissa Kwan: ‘Movements never happen with just one person or company’ appeared first on WFG National Title Insurance Company.
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WFG News
March 2, 2015

Artificially low interest rates hurt job growth, housing sales

Companies get a better return on investment buying back shares than hiring employees or investing in capital equipment. Buying back a company’s own shares is so attractive, it even makes sense to fire employees and reinvest the savings to do so. But what are the larger economic consequences of this behavior…
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WFG News
March 2, 2015

TopProducer CRM connects prospect data with business best practices

The pitch Most people would agree that the person who knows it all isn’t that much fun to be around. And that’s who I think of when initially describing TopProducer CRM (customer relationship manager). Whatever question you have about its capabilities, there’s a feature with an answer. When it comes to software, an…
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WFG News
March 2, 2015

Rae Catanese: ’80 percent of my leads come from my real estate blog’

Inman is interviewing real estate professionals in every area of the field to talk about technology use. Here’s Rae Catanese, a Realtor at RE/MAX Bay to Bay and Author of The Tampa Real Estate Insider Blog and an Inman contributor. What kind of phone do you use and why? I have an iPhone…
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WFG News
March 2, 2015

4 hot strategies to boost your online real estate presence

What does it take to soar to the top of the search engines or the newsfeed on Facebook? The speakers at Agent Reboot recommend that you avoid “vanilla marketing,” identify “trending personas,” incorporate niched-based tagging and employ targeted boosting. Would you like to improve your online and social media presence?…
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