portalsreal estateSelectStephen SchweickartTechnology
January 23, 2015

How many apps did it take to find the house for sale next door?

Being in the real estate video technology and marketing business for the past seven years has been quite an eye-opening experience for me. I have specialized in working with major dot-coms, national franchises, large brokers, small brokers and agents of every type. I have had the privilege of interacting with…
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MLS & Associationsmls syndicationportalsreal estateSelect
January 21, 2015

What do HBO, CBS and MLSs have in common?

If I were to ask 100 people how they watched the latest episode of “Sons of Anarchy” — or, better yet, how they viewed their most recent “CSI: Miami” second-season marathon — chances are I’d find a good number of folks who used an app on one of their devices.…
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Agent adviceBuyers & SellersleadsMarkets & Economyportalsreal estateSelectTechnologythird-party websites
January 8, 2015

Are you thriving or suffering due to third-party websites?

If you work in real estate, you have likely heard or spoken this sentence: “Zillow is killing the industry.” Well, here’s a controversial opinion: In spite of the prevailing opinion, our industry is actually thriving in the age of consumer-driven, third-party real estate websites — and I can prove it. According to…
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InternationalMarkets & Economyportalsreal estateSelect
January 6, 2015

Dottie Herman: ‘We’re putting technology to use in ways no other brokerage has’

Dottie Herman is the president and CEO of Prudential Douglas Elliman. Are you optimistic about 2015? I’m both excited and relieved about the direction of the housing market in 2015. A year ago, the market rose rapidly at a rate that wasn’t sustainable. Now, we are seeing modest growth in…
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Agent adviceleadsOpinionportalsscott olsenSelectTechnology
January 5, 2015

Leads come from agents, not portals

Had enough portal talk? It seems like everywhere you turn in our industry, someone’s discussing the pros and cons of Zillow, Trulia and realtor.com. It’s understandable — these companies are driving big changes in real estate advertising that will influence our industry for years to come. And although I prefer to stay…
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