Inman
March 17, 2015

NAR rallies troops with TRID training

Although the Consumer Financial Protection Bureau’s (CFPB) new TILA-RESPA Integrated Disclosures (TRID) rule takes effect Aug. 1 and has many implications for lenders and settlement agents, real estate agents and brokers also will be affected by the use of the new forms and changes to the closing process, and the…
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Inman
March 16, 2015

NAR-backed moving app, Updater, now talks to zipForm

Integration of electronic form-filling technology zipForm Plus and the change-of-address app Updater is now live, making it easier for agents who use zipForm to invite clients to use Updater to simplify chores associated with moving like transferring utilities, forwarding mail, and updating their accounts and records. Implementation of a partnership…
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WFG News
February 26, 2015

Realtors welcome FCC’s ‘net neutrality’ stance

The National Association of Realtors is welcoming FCC rules protecting “net neutrality,” saying that allowing “paid prioritization” of Internet traffic would have “created a two-tiered Internet and put Realtors and other small business owners at a competitive disadvantage.” Realtors are increasingly reliant on the Internet to serve their clients using…
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WFG News
February 18, 2015

Zillow ratcheting up marketing spend

Last year Zillow spent $75 million to raise the profile of its brand with consumers. This year, it will spend even more, CEO Spencer Rascoff says. Discussing the company’s acquisition of Trulia on a conference call with investors this morning, Rascoff wouldn’t provide exact numbers on this year’s marketing spend.…
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WFG News
February 10, 2015

NAR continues to hype realtor.com in new national TV spot

Despite global media giant News Corp.’s acquisition of realtor.com operator Move Inc. in November, which lost NAR a seat on Move’s board and an ownership stake in the company, the trade association remains committed to promoting the realtor.com brand in a big way. NAR aired a 33-second TV ad during the Grammy Awards…
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WFG News
January 31, 2015

New version of DocuSign goes anywhere, provides new tools for brokers

DocuSign says the latest version of its paperless real estate transaction management platform, DocuSign for Real Estate PLUS, allows mobile users to handle deals from start to finish, and provides additional capabilities for brokerages including Salesforce integration. The update also provides process automation, allowing brokerages to integrate their back-office systems with…
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WFG News
January 29, 2015

Shrinking inventories could end up pricing more buyers out of the market

The number of homes on the market fell for the first time in 16 months in December, hinting at a potential acceleration in home prices in the months ahead. That might be good news for sellers, but not for buyers who could get priced out of the market or the…
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WFG News
January 28, 2015

Big data tools can have placebo effect

NEW YORK — Big data tools in real estate may be suffering from “shiny object syndrome,” according Todd Carpenter, managing director of the National Association of Realtors’ data analytics group. NAR Managing Director, Todd Carpenter Charmed by such systems’ promise to pinpoint prospective buyers and seller, some real estate agents…
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WFG News
January 27, 2015

The real estate war zone: Part 2

Yesterday, we started a “SWOT” analysis — strengths, weaknesses, opportunities and threats — of the major real estate players to see who’s got the best chance of influencing (or adapting to) an industry change. Without further ado, let’s continue. Portals: realtor.com Realtor.com is fed nearly 100 percent of national housing data directly…
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WFG News
January 26, 2015

The real estate war zone: Part 1

For 15 years, you’ve heard about how the Internet was going to change everything in the real estate industry. Not too much has happened yet, right? Just wait — it will. Never before have there been such huge companies and innovators wanting to take control of the real estate industry. Until…
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