WFG News
February 10, 2015

MLS orders broker to stop publishing offers of compensation to buyer’s agents

A Denver-based flat-fee brokerage that’s publishing the offer of compensation to buyer’s agents that sellers make through the multiple listing service has been ordered by the local MLS, REcolorado, to stop making that information public. Trelora LLC, which charges buyers a flat fee of $3,000, says publishing the offer of…
Read More
WFG News
February 10, 2015

Real estate agent reviews catching fire on Zillow

Consumers have posted more than 1 million reviews of real estate professionals on Zillow.com in the last four years — nearly half of those in the last year alone, an acceleration in growth that points to the growing importance of agents’ profiles on listing portals. More than 780,000 agents have…
Read More
WFG News
February 10, 2015

3 barriers to delivering the tech solutions real estate agents crave: Part 2

Yesterday, we dug into an Inman survey to examine the first big barrier that technology vendors face when trying to meet the needs and wants of the real estate agents they served. That barrier was industry fragmentation, but it wasn’t the only (or the biggest) challenge that technology vendors must…
Read More
WFG News
February 10, 2015

Matt Holder: ‘The most critical thing I’d fix today is unlocking listing data’

Director of Product, Trulia Time at Trulia: Three years What he does: “My role as a product manager is to bridge the gap between the agent world and the tech world by talking with agents about their problems, irritations, and feedback for our products then producing new features or better functionality…
Read More
WFG News
February 9, 2015

DocuSign provides deep integration with real estate website vendor

Thanks to a new integration between DocuSign and real estate website vendor Real Estate Webmasters, real estate pros will be able to share information between the two platforms. For example, when agents have client information logged into the back end of their Real Estate Webmaster database and they want to begin a digital transaction…
Read More
WFG News
February 9, 2015

Branded, collaborative real estate search platform building steam

RealScout, which provides a branded, advanced collaborative search platform to brokers and agents, has signed up the 250-agent Sereno Group, its largest brokerage deal to date. The signing comes as the 2-year-old startup prepares to expand from its early San Francisco Bay Area and Washington state markets into Southern California in the…
Read More
WFG News
February 9, 2015

Listing portals around the globe embracing 3-D

Until recently, real estate agents and marketers have been the ones churning out those 3-D representations that are transforming how prospective buyers experience listings online. But that’s set to change. Now some listing portals — including Zillow-owned StreetEasy and the Swiss listing portal newhome.ch — are beginning to roll out 3-D representations themselves, thanks…
Read More
WFG News
February 9, 2015

3 barriers to delivering the tech solutions real estate agents crave: Part 1

I loved the recent Inman story by Andrea Bramblia highlighting what technologies real estate brokers and agents were clamoring for and what they wanted to see from their technology vendors. Listening to customer feedback and what customers really want can be a challenge, but it is a critical exercise for…
Read More
WFG News
February 9, 2015

Chicago broker bakes on-demand videos into search platform

Clinch, maker of automatic marketing videos, has joined the growing field of firms offering portals, brokerages and agents the ability to feature dynamic videos on listings in their search platforms by signing up Chicago-based brokerage Dream Town Realty. Like a similar product from real estate video tech vendor VScreen, Clinch takes…
Read More
WFG News
February 9, 2015

7 crucial camera tricks for shooting quality real estate video

One of the worst feelings for just about anyone making a video is when you begin editing your clips after hours spent filming … only to discover that your footage is either out-of-focus, too bright or too dark, or that you forgot to put the toilet seat down in all…
Read More