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The Latest News from WFG National Title Company
ryantate
135
WFG News
January 29, 2015

Agent safety apps leverage real estate community

NEW YORK — Let’s face it: Many real estate agents do not vet strangers before meeting them in homes for fear of losing a sale. But in the wake of the kidnapping and killing of Arkansas real estate agent Beverly Carter, technology companies are coming up with mobile apps designed…
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ryantate
124
WFG News
January 29, 2015

Secret of successful agents: Mindset is what matters

As the real estate market improves, agents see more opportunities for sales and listings in local markets, and as they continue to push forward in their careers, a subtle transformation is occurring. You might not notice it at first, but if you look closely, you’ll see a change in perspective…
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ryantate
133
WFG News
January 29, 2015

Realogy chief: Brand still king

NEW YORK — Brand awareness drives brokerage and franchise giant Realogy’s success, CEO and Chairman Richard Smith says. Realogy owns NRT LLC, the largest brokerage in the U.S., and some of the country’s largest franchise brands, including Century 21 Real Estate, Coldwell Banker Real Estate, ERA, and Better Homes and Gardens Real…
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ryantate
117
WFG News
January 29, 2015

Car dependent Texans get search-by-commute tool

With an eye on attracting prospective homebuyers, the Houston Association of Realtors has rolled out a search-by-commute tool on its new statewide website. “We operate under a ‘give the consumer what they want’ perspective at HAR,” said HAR President and CEO Bob Hale in a statement. “We are proud to…
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ryantate
149
WFG News
January 29, 2015

Rupert Murdoch: ‘What the hell does Zillow mean?’

NEW YORK — Some real estate tech watchers have suggested that realtor.com is due for a name change, arguing that the label doesn’t deliver enough marketing oomph. But Rupert Murdoch, executive chairman of News Corp., the media conglomerate that now owns realtor.com operator Move Inc., made it clear that he…
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ryantate
151
WFG News
January 29, 2015

Master real estate inbound marketing in 3 steps

The underlying philosophy of inbound marketing dictates that being hyper-focused on building relationships with your future clients is what wins. As such, it doesn’t take a visionary to see the beautiful overlap between being “inbound” and being a real estate agent. Inbound marketing is not a turnkey solution to growth.…
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ryantate
132
WFG News
January 29, 2015

Darren Bailey: ‘Tech needs to catch up quickly to provide brokers and agents the modern experience they deserve’

Director of application management services at Metropolitan Regional Information Services Inc., a multiple listing service supporting 40,000 real estate pros in the Mid-Atlantic region. Time at MRIS: Two years What he does: I am responsible for leading a team of architects, developers, support engineers and data and business analysts at MRIS. Age:…
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ryantate
134
WFG News
January 29, 2015

Dead or alive? Print as a real estate marketing tool

We recently surveyed 340 real estate professionals about print marketing attitudes, including questions about where they spent their print dollars and where they would devote more money if they could. Starting off with the big question, we asked respondents if they think print marketing is dead. The good news is…
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ryantate
133
WFG News
January 29, 2015

Shrinking inventories could end up pricing more buyers out of the market

The number of homes on the market fell for the first time in 16 months in December, hinting at a potential acceleration in home prices in the months ahead. That might be good news for sellers, but not for buyers who could get priced out of the market or the…
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ryantate
134
WFG News
January 29, 2015

Tech companies sound off on frustrations with MLSs

NEW YORK — There’s a lot of talk in the industry about building tools to improve the efficiency of real estate transactions. But what happens when a tool designed to do that confronts the inefficiency of the industry itself? Frustration, according to tech company execs speaking at Real Estate Connect…
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