WFG News
February 10, 2015

Build ‘ships with millennials to gain their trust (and real estate business)

Those in sales are accustomed to focusing on the numbers. After all, we like numbers, especially big ones. But what happens when salespeople focus so much on their numbers that they lose focus on current and potential customers? Simply put, they’re categorized or tagged and become “leads,” “prospects” and, soon…
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WFG News
February 9, 2015

‘Power networking’ is secret to endless real estate referrals

If you’re like most real estate professionals, networking at meetings, ball games or other events is a core part of your business. Typical agents pass out lots of business cards and seldom hear back from the people they meet. If you’re ready to change that, power networking is for you.…
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WFG News
January 30, 2015

How to convert like a tech startup

NEW YORK — Lead conversion is a complicated art, but technology is making it easier to engage consumers and increase the chances they’ll turn into business. Jonathan Aizen, co-founder and CEO of San Francisco-based Amitree Inc., maker of a tool that walks consumers through the homebuying process and helps brokers and…
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