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The Latest News from WFG National Title Company
ryantate
220
WFG News
March 6, 2015

Realtor.com climbs in rankings, Trulia’s new look, Homes.com picking up steam

Zillow Group has given Trulia’s home page a subtle makeover, which could foreshadow other changes that would help differentiate the nation’s most popular real estate search portals now that they’re under the same roof. Before it was acquired by Zillow, Trulia’s home page featured an image of a couple holding hands, strolling up a…
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ryantate
182
WFG News
February 27, 2015

Zillow and Trulia say they’re still competitors

SCOTTSDALE, Ariz. — Executives with Zillow and Trulia told a roomful of multiple listing service leaders that the two sites will continue to compete even though the top two listing portals are now under the same roof. “Beating each other up, sharpening each other, for us that’s going to be…
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ryantate
159
WFG News
February 19, 2015

What the Zillow-Trulia deal means for broker, agent ads

When Zillow fully absorbs Trulia sometime later this year, brokers and agents will buy one set of ad products that will show up across the two sites — and also on Zillow’s partner sites, as well as its other consumer brands, where applicable. Broker and agent ads will show up across both Zillow…
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ryantate
170
WFG News
February 19, 2015

Homes.com retools ads for buyer’s agents

Homes.com is getting its own version of the “three headed monster,” launching “Local Connect” advertising that offers buyer’s agents the ability to geotarget consumers searching for homes by ZIP code using ads prominently displayed on listing detail pages. The ads — contact forms that list buyer’s agents directly below the…
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