WFG News
March 6, 2015

What are you contributing to the real estate ecosystem?

If you attended Real Estate Connect New York in January, then you heard Joanna Lord speak, and if you were like me, you were blown away by her. She is totally on my “people to watch list” (which keeps getting longer after every Connect event!). She has been immersed in branding,…
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WFG News
February 24, 2015

Could a portal merger change the face of real estate? A lesson from PayPal

In October 2002, eBay, the giant online auction site, purchased the fast-growing payments company, PayPal, for $1.5 billion. Founded at the end of 1998, PayPal had become the de facto way to pay for goods on eBay, powering 70 percent of auction payments. The purchase was the exclamation mark on…
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WFG News
January 30, 2015

Radical innovation is coming to real estate. Will you survive it?

Webster’s Dictionary defines innovation as “the act of introducing something new.” That’s weak. Someone could introduce a new shape of marshmallow into the market, but it creates little change. So let’s redefine the word. There are two levels of innovation, the first being “incremental innovation — new, but not lethal.”…
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WFG News
January 27, 2015

The real estate war zone: Part 2

Yesterday, we started a “SWOT” analysis — strengths, weaknesses, opportunities and threats — of the major real estate players to see who’s got the best chance of influencing (or adapting to) an industry change. Without further ado, let’s continue. Portals: realtor.com Realtor.com is fed nearly 100 percent of national housing data directly…
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WFG News
January 26, 2015

The real estate war zone: Part 1

For 15 years, you’ve heard about how the Internet was going to change everything in the real estate industry. Not too much has happened yet, right? Just wait — it will. Never before have there been such huge companies and innovators wanting to take control of the real estate industry. Until…
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