WFG News
February 24, 2015

Opportunity and legal risks come with buying and selling leads

Three years ago, Ben Kinney made a proposal to a local real estate agent: He would pay the agent $18,000 if the agent gave Kinney the contact information of the 18,000 leads the agent had stored in his database. The agent agreed. Kinney and his team at Keller Williams Realty…
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WFG News
February 16, 2015

Special report: Tracking systems zero in on what buyers really want

Tracie Norman recently received a reminder from her customer relationship management system instructing her to contact a buyer client. So Norman, a real estate agent with the Speicher Group of Olney, Maryland-based Re/Max Realty Centre, did what she often does when she receives such prompts: She pulled up a detailed…
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WFG News
January 27, 2015

New tools let brokers, team leaders manage networks of multiple websites

BoomTown, a real estate marketing firm that bakes real estate search websites, search engine marketing and a customer relationship management system into one offering, has released new tools that allow brokers and team leaders to network multiple websites and better manage teams and brands. The tools let users bundle multiple Internet data exchange…
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