WFG News
January 28, 2015

Why News Corp bought realtor.com instead of Zillow or Trulia

NEW YORK CITY — The new owner of realtor.com operator Move Inc. kicked the tires of its two chief competitors, Zillow and Trulia, before  acquiring Move for $950 million in November, News Corp. CEO Robert Thomson revealed today. In a one-on-one conversation with Inman Publisher Brad Inman at Real Estate Connect…
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WFG News
January 27, 2015

Listing agents may have provided condo keys to Craigslist rental scammers

Real estate agents may have unwittingly aided a Craigslist rental scam that swindled hundreds of thousands of dollars from would-be renters, by providing fraudsters who posed as buyer’s agents with keys to vacant condos that legitimate brokers had listed for sale. The scammers would use photos and other information from…
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WFG News
January 27, 2015

Here come the ‘boomerang buyers’

More than 7 million homeowners who lost their properties to foreclosures or short sales during the housing bust will return to the housing market over the next eight years, according to a RealtyTrac report. It can take seven years to undo the damage that a foreclosure or short sale does…
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WFG News
January 27, 2015

Can driving for Uber trump a career in real estate?

As real estate industry leaders ponder the challenges of recruiting millennials, it’s a question worthy of consideration: Can Uber drivers really make almost as much money as real estate brokers? A chart accompanying a story in The Atlantic, “The Uber Economy,” would suggest just that. Source: theatlantic.com. Uber drivers in…
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WFG News
January 27, 2015

Watch Connect NYC 2015 keynote speakers via ‘Connect Live Streaming’

Inman Select members will have exclusive access to all 33 Real Estate Connect NYC 2015 keynote presentations from any laptop, tablet or mobile device as Inman broadcasts LIVE streaming video through midday Friday from the main stage. “The next best thing to being at Connect NYC is watching it live…
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WFG News
January 27, 2015

Realtor.com will make ‘simple product improvements’ before exploring ‘big, bold ideas’

Don’t expect radical changes to realtor.com under the management of News Corp., which acquired the site’s operator, Move Inc., in November — at least not right away. Ryan O’Hara Move’s new CEO, News Corp. veteran Ryan O’Hara, says he’s looking to start out with “simple product improvements” already in the…
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WFG News
January 27, 2015

4 steps to picking perfect real estate tech solutions

Developing the best agent-facing technology strategy for your brokerage is a lot like finding the perfect home. There can be an overwhelming number of things to consider, and once you commit, you’ve got to do everything in your power to make it work. But when you’re searching for your dream…
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WFG News
January 27, 2015

Smart recruiting, training and SEO ensure broker relevancy

In an age where agents have more sophisticated technology than ever and leads from a growing number of sources, brokerages can stay relevant by recruiting the right agents, providing them with support they need, and increasing the visibility of their websites. Those were some of the takeaways from the “Broker…
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WFG News
January 27, 2015

And the real estate person of the year is … the millennial buyer

Ah, the elusive millennial homebuyer. Our industry has spent most of 2014 analyzing why this demographic hasn’t bought a home — student debt? Unemployment? They want to rent? — and even more time researching millennial goals and beliefs to forecast what’s next for housing. In fact, it’s hard to come across any…
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WFG News
January 27, 2015

Portals can sell 3-D listing enhancements using new platform

Don’t be surprised if you begin to see more 3-D content popping up on listing portals in the near future. DIAKRIT, which produces 3-D renderings for listings that appear on websites including NJ.com, NOLA.com and Syracuse.com, has rolled out a 3-D-centric sales and marketing platform for listing portals featuring 2-D and 3-D floor…
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