WFG News
February 9, 2015

How should brokers and MLSs navigate new world of listing distribution?

Real estate listing distribution will change significantly when ListHub and Zillow split in April. Brokers and MLSs are rushing to ensure that their listings remain on the most popular consumer advertising portals. Those brokers and MLSs need to take great caution in their next steps. Moving too quickly could undermine…
Read More
WFG News
February 9, 2015

‘Power networking’ is secret to endless real estate referrals

If you’re like most real estate professionals, networking at meetings, ball games or other events is a core part of your business. Typical agents pass out lots of business cards and seldom hear back from the people they meet. If you’re ready to change that, power networking is for you.…
Read More
WFG News
February 9, 2015

With eye on national expansion, Urban Compass rebrands

In preparation for life beyond the urban jungles of New York City, Urban Compass is dropping “Urban” from its name as it takes its first step toward national expansion. The rebrand comes as the well-funded firm flips the switch on its first new market — the Washington, D.C., region, including parts of…
Read More
WFG News
February 7, 2015

Free property report tool built with old-timers in mind

Janet Selvaggio has struggled to master some of the tech tools designed for real estate agents. But that wasn’t the case with ListReports, a new property reports service that the 63-year-old recently adopted. “I’m still having problems figuring out how to do my new Facebook page,” said Selvaggio, an agent at Yucaipa,…
Read More
WFG News
February 6, 2015

Don’t assume strong jobs numbers will trigger Fed rate liftoff

The U.S. 10-year T-note has jumped a quarter-percent in four days, half of the springboard this morning on wild news from the job market. Mortgage damage is limited, low-fee deals still just under 4.00 percent. The first Friday each month brings the immediately prior-month count of new jobs. And revisions…
Read More
WFG News
February 6, 2015

Zillow gets book buzz, realtor.com sees boost in traffic

Real estate is not about location, location, location, but about future location, future location, future location. That’s one of the many real estate insights Zillow CEO Spencer Rascoff and Zillow Chief Economist Stan Humphries offer up in their 288-page book, “Zillow Talk,” which came out Jan. 27. With the book, its play…
Read More
WFG News
February 6, 2015

Consultant: One-size-fits-all is wrong approach to portal listing feeds

A model agreement hammered out by industry players representing listing portals, MLSs and brokerages in the hopes of standardizing the terms under which listings are provided to big search sites like Zillow, Trulia and realtor.com should be viewed as a floor, not a ceiling, says a prominent real estate industry…
Read More
WFG News
February 6, 2015

3 types of real estate content for targeting specific leads

As a Realtor, you’re going to have some main areas of content that you consistently mine for your real estate blog ideas. And hopefully, you mine those areas consciously, using some ideas to draw in a particular audience and other ideas to boost your keyword rankings. The key is to…
Read More
WFG News
February 6, 2015

9 out of 10 homes may qualify for down payment assistance

Nearly nine out of 10 U.S. homes could qualify for down payment assistance programs when homebuyers also fall within maximum income limits, according to a study by data aggregator RealtyTrac and Down Payment Resource. The analysis compared estimated home values with maximum price limits for 2,290 down payment assistance programs tracked…
Read More
WFG News
February 6, 2015

Real estate social brand integrity in an era of screenshots and copy-and-paste

I need a word with you. Between us — between you and me, and between me and your brand. The lack of privacy in social media is nothing new. Right? There are confusing privacy settings, changing rules and platforms, and the list goes on. Over the past year Facebook, Twitter and…
Read More