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The Latest News from WFG National Title Company
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185
WFG News
February 18, 2015

Zillow ratcheting up marketing spend

Last year Zillow spent $75 million to raise the profile of its brand with consumers. This year, it will spend even more, CEO Spencer Rascoff says. Discussing the company’s acquisition of Trulia on a conference call with investors this morning, Rascoff wouldn’t provide exact numbers on this year’s marketing spend.…
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149
WFG News
February 18, 2015

Missing Pete Flint

Ian Morris Eighteen years ago, while helping Microsoft figure out an online real estate strategy, I met Ian Morris, a brash, funny, ambitious New Jersey boy, son of a Wall Street banker. He was a recent graduate of the Harvard MBA program and he was anxious to make a mark…
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135
WFG News
February 18, 2015

Home loans can offer a world of opportunity to savvy real estate agents

Ever since the Consumer Financial Protection Bureau released its findings that almost half of homebuyers don’t shop around for the best rate on their mortgage, I’ve been trying to make sense of this revelation. It’s not that it’s shocking — the fact that homebuyers need a lot of help with the…
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151
WFG News
February 18, 2015

Facebook ads for real estate agents: A step-by-step guide

Social media has introduced a whole new world of advertising and marketing to real estate agents. But where should you start? Facebook is one of the most widely used social networks on the planet, and if you haven’t implemented a Facebook ad strategy yet, here’s your guide to starting one.…
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149
WFG News
February 18, 2015

San Diego MLS taking listing syndication into its own hands

A multiple listing service serving more than 18,000 members in San Diego County is taking listing syndication into its own hands with technology from Bridge Interactive Group. The MLS, Sandicor, had explored taking over syndication last year. But when it learned that an agreement between Zillow and ListHub was up for renewal in…
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102
WFG News
February 18, 2015

Bank of America unveils down payment assistance search tool

Consumers and Bank of America’s mortgage loan officers now may have an easier time pinpointing down payment assistance programs that can sometimes be the ticket to homeownership for buyers who might otherwise remain on the sidelines. The financial institution, which claims to serve 48 million consumer and small business relationships, has partnered with Down…
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133
WFG News
February 18, 2015

Online mortgage marketplace raises another $5 million

Sindeo, an online mortgage marketplace that arms consumers with insights into costs and fees to help them plan, qualify and shop for a mortgage with multiple lenders, has raised $5 million in a Series A funding round that the startup will use to fuel its expansion out of California. The…
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ryantate
134
WFG News
February 18, 2015

Mauricio Umansky: ‘We won’t accept just any agent’

The chief executive officer of The Agency talks about 100 percent transparency and why meditation should be done before the cocktail. The post Mauricio Umansky: ‘We won’t accept just any agent’ appeared first on WFG National Title Insurance Company.
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168
WFG News
February 18, 2015

How News Corp. could take out Zillow

After News Corp. took control of realtor.com and ListHub, players in the real estate industry started to wonder what would happen next. When Zillow and ListHub failed to renew their listing agreement, things really started to heat up. And now that Zillow and Trulia are merging, the battle is really going…
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ryantate
167
WFG News
February 18, 2015

Nicholas Quirico: ‘The biggest problem facing the industry is listing inaccuracy’

Inman is interviewing real estate professionals in every area of the field to talk about technology use. Here’s Nicholas Quirico of Accurate Agent and MyHouseHas. I run a business called Accurate Agent that addresses problems early on in the real estate process. I work to bring Realtors the tools they need…
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