WFG News
January 29, 2015

Notorious real estate coach basks in ‘bad guy’ image

Mike Ferry doesn’t want to be your friend. Not if you’re his coaching client at least. The industry bigwig, widely regarded as the granddaddy of real estate coaching, believes coaches who socialize with their clients are less likely to be effective at teaching tactics for drumming up business and closing more…
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WFG News
January 29, 2015

Ability to customize and integrate helps vendor keep big client

Keller Williams Realty has renewed an agreement with its custom intranet provider, BackAgent, which touted its ability to build new features suggested by the franchisor and improve integration with Keller Williams’ existing systems for the extension of a relationship dating to 2011. The BackAgent platform integrates directly with “myKW,” Keller…
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WFG News
January 29, 2015

Keller Williams re-ups with dotloop for 5 more years

Dotloop will continue to power the transaction management component of Keller Williams Realty all-in-one tech platform for five more years, extending the firm’s partnership into 2021. Dotloop has been a Keller Williams partner since 2009, and was on board in 2011 as the franchisor rolled out its “eEdge” platform, which…
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WFG News
January 29, 2015

App promises to help you ‘Keep’ your clients

Good real estate brokers and agents get a heck of a lot of business from repeat clients and referrals, but they might get even more if they had an easy way to stay in touch. Agents call it staying “top of mind,” and a new post-closing marketing tool for real…
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WFG News
January 29, 2015

Agent safety apps leverage real estate community

NEW YORK — Let’s face it: Many real estate agents do not vet strangers before meeting them in homes for fear of losing a sale. But in the wake of the kidnapping and killing of Arkansas real estate agent Beverly Carter, technology companies are coming up with mobile apps designed…
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WFG News
January 29, 2015

Secret of successful agents: Mindset is what matters

As the real estate market improves, agents see more opportunities for sales and listings in local markets, and as they continue to push forward in their careers, a subtle transformation is occurring. You might not notice it at first, but if you look closely, you’ll see a change in perspective…
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WFG News
January 29, 2015

Realogy chief: Brand still king

NEW YORK — Brand awareness drives brokerage and franchise giant Realogy’s success, CEO and Chairman Richard Smith says. Realogy owns NRT LLC, the largest brokerage in the U.S., and some of the country’s largest franchise brands, including Century 21 Real Estate, Coldwell Banker Real Estate, ERA, and Better Homes and Gardens Real…
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WFG News
January 29, 2015

Car dependent Texans get search-by-commute tool

With an eye on attracting prospective homebuyers, the Houston Association of Realtors has rolled out a search-by-commute tool on its new statewide website. “We operate under a ‘give the consumer what they want’ perspective at HAR,” said HAR President and CEO Bob Hale in a statement. “We are proud to…
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WFG News
January 29, 2015

Rupert Murdoch: ‘What the hell does Zillow mean?’

NEW YORK — Some real estate tech watchers have suggested that realtor.com is due for a name change, arguing that the label doesn’t deliver enough marketing oomph. But Rupert Murdoch, executive chairman of News Corp., the media conglomerate that now owns realtor.com operator Move Inc., made it clear that he…
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WFG News
January 29, 2015

2 devices that’ll reinvent home tours

Dave Eisenberg Two devices currently under development will reinvent the way buyers tour listings, according to Dave Eisenberg, CEO of 3-D provider Floored. The first is Oculus Rift, a virtual-reality headset. The device will let users explore homes remotely by making the virtual 3-D models that have stoked buzz in the industry dramatically more…
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