WFG News
March 5, 2015

Realtor.com grows New York City footprint

Realtor.com’s listing database in the Big Apple is getting thousands of new listings thanks to new agreements with five brokerages and listing syndication platform RealPlus. In addition to securing listings from Bond New York, Brown Harris Stevens, Compass, Halstead Property and NestSeekers, the portal has added new search filters and property types to help streamline…
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WFG News
March 5, 2015

Zillow program could help more agents track their listings online

Zillow has launched a program that could provide another perk to real estate brokers and multiple listing services that send their listings directly to the popular search website. Zillow Tech Connect: Reports, the newest branch of the Zillow Tech Connect Program, will allow vendors that show agents how their listings perform online…
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WFG News
March 5, 2015

Greg Fox: ‘The 2 percent keeps me up at night’

The broker-owner at Better Homes and Gardens Real Estate Alliance talks about rebranding a business and which 2 percent keeps him up at night. The post Greg Fox: ‘The 2 percent keeps me up at night’ appeared first on WFG National Title Insurance Company.
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WFG News
March 5, 2015

3 things Realtors can learn from big-brand marketing

Nespresso doesn’t just sell coffee. In the brand’s new ad campaign, George Clooney sips the product on the terrace of a palatial European villa. The company called in famed French architect Francis Krempp to design its worldwide stable of luxury coffee boutiques where customers are treated like five-star hotel guests.…
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WFG News
March 5, 2015

Doorsteps helps agents walk homebuyers through the process

Editor’s note: This week, Inman is launching a brand-new daily series of articles focused specifically on evaluating the technology you use in your real estate business. Have suggestions for products that you’d like to see reviewed by our expert? Email him at craig@inman.com. The pitch Online tools like Doorsteps.com is why real estate…
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WFG News
March 5, 2015

Elizabeth Ann Stribling-Kivlan on her stint in culinary school and following in her mother’s footsteps

Elizabeth Ann Stribling-Kivlan is the president of Stribling & Associates. Describe what you do in one sentence: I oversee the daily brokerage of Stribling & Associates, whether that be helping to negotiate, hiring a new agent or mediate a potential issue. Age: 35 Degree, school: College of the Holy Cross, B.A. in theology…
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WFG News
March 5, 2015

What’s on your plate (and the back burner) when you start your own real estate brokerage

Last week, I opened my own brokerage. I like to think of it as the most independent independent brokerage around, and instead of naming it something cute and witty, I went with Boardman Realty. The day after I opened my new company, I decided I had made a big mistake…
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WFG News
March 5, 2015

Latest funding round values Nextdoor at $1.1 billion

In the summer of 2012, Nextdoor was the most talked about new social network at Real Estate Connect, and the company closed its first round of $18.6 million in funding from investors including Zillow Chairman and co-founder Rich Barton. Today, the company announced that it’s raised $110 million in a fourth…
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WFG News
March 5, 2015

How Zillow plans to stay on top: Watch the video

In a lively exchange with Inman Publisher Brad Inman, hear what Zillow CEO Spencer Rascoff has to say about how Zillow climbed to the top, and how it intends to stay there. Now that Zillow owns Trulia, it will decide how to price real estate agent advertising not only for…
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WFG News
March 4, 2015

Website arms single-family home investors with neighborhood info

HomeUnion has added detailed neighborhood information to its website that’s intended to give individual investors the confidence to look beyond their own backyards for single-family homes that might make good investments. Launched last May, HomeUnion says it’s out to level the playing field for smaller investors, helping them compete with…
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