WFG News
February 23, 2015

Analyst: Trulia could lose 40 percent of listings

Trulia, the nation’s second most popular real estate search portal, could lose 40 percent of its listings if Zillow Group is not able to get a court to step in, according to Deutsche Bank analyst Lloyd Walmsley. Zillow announced Friday that it had filed for a temporary restraining order in…
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WFG News
February 23, 2015

StreetEasy takes page out of Zillow’s marketing playbook

Zillow-owned StreetEasy, a listing portal covering the New York City area, has launched a blog to showcase original research and company news, market data and “stories on the complexities and quirks of living in New York City.” The StreetEasy Blog will “serve as a helpful intersection for all the data…
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WFG News
February 23, 2015

ListHub stops syndication to Trulia and Zillow … so what?

Most Realtors would agree that maximum exposure to the marketplace results in maximum price. ListHub’s decision to pull the plug on the data it aggregates from 560 multiple listing services (MLSs) and syndicates to Trulia would seem to be a damaging decision to both agents and consumers — but is it really? If you were…
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WFG News
February 21, 2015

Study finds patent licensing rarely results in innovation

It may come as little surprise to players in online real estate who have been cajoled into such deals, but patent licensing rarely results in new products, technology transfer or other markers of innovation. That’s according to an academic study that provides some ammunition for critics of “patent trolls,” who…
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WFG News
February 20, 2015

Why the FTC let Zillow buy Trulia

Federal antitrust regulators say they decided to allow the nation’s most popular real estate search portal to acquire its closest rival because real estate agents have “numerous” ways to market their services, and that there was “insufficient evidence” that the deal would result in higher advertising costs or hurt innovation.…
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WFG News
February 20, 2015

News Corp. delivers one-two punch to Zillow Group

With Zillow finally swallowing Trulia, the head-to-head portal bout is officially on. News Corp. — owner of realtor.com operator Move Inc. — has thrown the first punches. In a press release on Tuesday emblazoned with an all-caps headline, Move jabbed that “Zillow’s year of the merge will be realtor.com’s year…
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WFG News
February 20, 2015

Zillow Group seeks restraining order to keep listings flowing to Trulia

Zillow Group filed for a temporary restraining order today in a bid to keep listings flowing to Trulia from listing syndicator ListHub. ListHub — which is owned by realtor.com operator Move Inc., a News Corp. subsidiary — announced yesterday that it had terminated its syndication agreement with Trulia, the nation’s…
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WFG News
February 19, 2015

ListHub parts ways with Trulia

Move Inc.-owned listing syndicator ListHub has terminated its syndication agreement with Trulia in the wake of the latter’s acquisition by Move rival Zillow. ListHub-sourced listings will no longer appear on Trulia.com as of Feb. 26. “This action is a result of the completion of Zillow’s acquisition of Trulia this week,…
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WFG News
February 19, 2015

Zillow scores direct feed from big Texas MLS

Now that Zillow has closed its acquisition of its biggest rival, Trulia, another deadline is looming: the expiration of its agreement with listing syndicator ListHub. That April 7 deadline has spurred Zillow and MLSs alike to scurry to ink direct feed deals before ListHub’s listing pipeline to the top portal…
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WFG News
February 19, 2015

Industry first: Broker-level CRM now getting leads directly from Zillow

Agents who use contact management software offered by Real Estate Web Solutions can now import leads directly from Zillow, making it easier for them to access and manage prospective clients and eliminating errors associated with “email parsing.” “Our approach eliminates the incidence of lost or missed leads due to antiquated notification methods broadly…
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