Inman
August 26, 2015

Agents grieve loss of many Trulia reviews in Zillow profile consolidation

Takeaways: Zillow has removed many Trulia reviews in consolidating Zillow and Trulia agent profiles. The listing portal says it removed Trulia reviews because they didn’t meet its review requirements. Zillow has integrated Zillow and Trulia advertising, and profile integration should benefit agents in the long run. Carl Medford, a San Francisco Bay…
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Inman
March 16, 2015

‘Easy button’ could help brokers manage direct MLS feeds

Brokers whose multiple listings services have signed direct-feed agreements with Homes.com, Zillow, and Trulia could now have a new, easy way to manage listings that go to those portals and see which ones give them most bang for their buck. Homes.com, the nations fourth most-popular real estate site, is the…
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WFG News
March 6, 2015

Feds tap Zillow’s chief economist for open-data initiative

Zillow Chief Economist Stan Humphries has been named to an advisory panel that the federal government says will help it do a better job unleashing vast troves of data to foster economic growth and promote better decision-making — including census data served up by real estate search sites. Humphries, creator of…
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WFG News
March 6, 2015

Realtor.com climbs in rankings, Trulia’s new look, Homes.com picking up steam

Zillow Group has given Trulia’s home page a subtle makeover, which could foreshadow other changes that would help differentiate the nation’s most popular real estate search portals now that they’re under the same roof. Before it was acquired by Zillow, Trulia’s home page featured an image of a couple holding hands, strolling up a…
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WFG News
March 6, 2015

Brokers facing tough choices when portals raise prices for ‘featured’ listings

When Zillow told New York City-based brokerage CORE in December that the price of “featuring” its listings on the portal in 2015 would be four times what it paid in 2014, the company decided to cancel its ad spend. Instead of paying to feature listings on the site — blocking…
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WFG News
March 5, 2015

How this Zillow Premier Agent made $10 million

Gordon Stephenson is a Zillow Premier agent. Through his association with Zillow he has accumulated approximately $10 million in wealth. According to his profile on Zillow, he had 23 home sales in the last 12 months. He is a small Seattle broker with 60 agents and a property management division.…
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WFG News
March 5, 2015

Zillow program could help more agents track their listings online

Zillow has launched a program that could provide another perk to real estate brokers and multiple listing services that send their listings directly to the popular search website. Zillow Tech Connect: Reports, the newest branch of the Zillow Tech Connect Program, will allow vendors that show agents how their listings perform online…
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WFG News
March 5, 2015

How Zillow plans to stay on top: Watch the video

In a lively exchange with Inman Publisher Brad Inman, hear what Zillow CEO Spencer Rascoff has to say about how Zillow climbed to the top, and how it intends to stay there. Now that Zillow owns Trulia, it will decide how to price real estate agent advertising not only for…
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WFG News
March 4, 2015

Zillow secures direct feeds from 25 MLSs in February

In the month of February, 25 multiple listing services signed up to send listings in direct feeds to Zillow, the listing portal said in an announcement. The disclosure sheds more light on the headway that the listing portal has made in securing direct feeds from MLSs ahead of the April 7 expiration date of its agreement…
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WFG News
March 4, 2015

Why portal changes will never affect top agents

There is a storm of confusion surrounding the Zillow-Trulia merger, especially when it comes to how the alliance will affect agents. You have to wonder how brokerages, MLSs (multiple listing services) and individual agents who feed listings into the two big portals are feeling about the idea that the leads…
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