agent brandingMarketingReal Estate Agentsreal estate marketingSelect
January 15, 2015

A real estate agent’s guide to defining personal brand

A brand is anything — a symbol, design, name, reputation, emotion, tone or any other signifier — that separates one thing from another. That’s a broad definition for what is actually a very personal message to the consumer. After all, for real estate agents, branding on a personal level is becoming…
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Agent adviceMarketingQuick Tipsreal estateReal Estate Agentsreal estate marketingreal-estate-brokerageSelectThe Reputation Shop
December 31, 2014

Discovering and marketing to your niche

Although a select few Realtors know that real estate is their calling from day one, most have tried at least one other career before starting in real estate. Consequently, they are well-acquainted with one type of service career or another. Maybe that one service spanned multiple industry verticals, but the…
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